Facebook Pixel Support on Checkout

The unthinkable has occurred. We released Facebook Pixel Integration. We know this was a highly sought after feature, but for reasons we're not going to get into on this blog, we hadn't wanted to do it. Most of the reasons are now gone so we decided it was time.

It's a very simple app. Install it from the App Store, add your Pixel ID, and you're done. If you're interested in what FB Pixel can do for you, check out these help docs and marketing from Facebook.

Redesigned Checkout Experience & More

Hey everyone! We've done a lot over the last few months. Let's talk about them.

We're using a brand new paypal gateway. We've been hanging on to the old gateway for dear life because the new one didn't have all the features we needed. Recently that changed, so we did too. It's been an incredible addition to our checkout.

Speaking of the checkout, we redesigned it! It's looking great and the new flow is going to make it a lot easier to add new features to the checkout process. We'll talk more about those features in the future.

For our EU customers, we updated our credit card processing to use SCA. This is like an enhanced protection flow required by Stripe that lets you use a pin to confirm your purchase. Not all banks use this feature, so if some customers don't see it, don't worry. Most won't.

FREE SSL on all storefronts. This was a massive undertaking, but it's finally been completed. You can also use your A Record now, which is really convenient. If you don't see a lock icon or https in your URL, send us an email.

Everyone has their own way of doing things, and over the years we've tweaked and molded our standard exports to try and cover most of the customer requirements. Still there are some people that have been doing things a certain way for many years, and it just works better for them. So we built a custom exporter that lets you decide exactly what you want in an export, and nothing else.

To make your Bundle creation life easier, we released a Product & Bundle Duplication feature. This makes an exact duplicate of the product or bundle you're currently in.

Lastly, one of the most requested features of 2020, Phone Number Collection. This lets you request or require the phone number of your customer at checkout.

Is there a feature you really want? Take this survey and let us know.

Phone Number Collection at Checkout

We're now collecting phone numbers for you at checkout. By default it's optional, but you can make it required by going into your Settings area, and checking the box to the left of "Require Phone Number at Checkout".

You can view phone numbers by expanding an order in your sales area. We've also added them to Custom Exports, Endicia and Stamps.com exports, and finally, to our ShipStation integration.

Product & Bundle Duplicator

Creating Products and Bundles just got a lot easier. Now you can go into the editor of either a Product or a Bundle and click the Duplicate button at the top. This will automatically duplicate and take you to that new version. The only addition is that the words "Copy of" will be added to the beginning of the Product or Bundle name.

Custom CSV Exporter

We have a new Custom CSV Exporting feature in the sales area. If you click Export, you're presented with the Export Overlay, and at the bottom you'll see a Manage Templates button. Clicking that will allow you to create templates for exports that can be reused. These Exports can be an Order per row, or an Order Item per row. Just like our standard CSV Exports.

We have a bunch of Shipping Service Integrations in our App Store, but if you use a service that we don't work with, this Custom Exporter will make it a lot easier to work with the service of your choice. You can also make custom templates for accounting, marketing, etc.

Thanks everyone!